Marketing Operations Associate

The Opportunity

We?re looking for a skilled and creative Marketing Operations Associate to join our team! This role combines marketing strategy with hands-on execution, focusing on events, email marketing, social media marketing, and CRM management. You?ll join a growing Marketing team and cross-collaborate with Business Development, Sales, and Client Services to strengthen our GTM engine by increasing positive brand perception, market awareness, and drive meaningful engagements through community-building.

Who We Are:

At Nexl, we're on a mission to modernize the business of law. Our collaborative relationship management platform empowers legal professionals to build strong networks, streamline workflows, and drive business growth. With a virtual office spanning six continents and offices in Chicago, London, and Sydney, Nexl is rapidly expanding and making waves in the LegalTech world.

Our Values:
? Committed to Care: We genuinely care about what we do and who we do it for. Our commitment goes beyond delivering results?we're here to help, support, and make a real difference.
? Human at the Core: Everything we do revolves around people. We prioritize relationships and authentic connections, making sure that empathy is at the heart of our work.
? Different with Purpose: We?re not afraid to stand out. Being different isn?t a gimmick; it?s a reflection of our commitment to innovation, creativity, and doing things in our own way, with clear intentions behind every choice.
? Legal Through and Through: We are passionate about the legal industry. We stay ahead of trends by constantly innovating, and we?re crazy enough to believe we can reshape the industry.

In 2024, we were recognised by Deloitte and the Australian Financial Review as one of the fastest growing technology companies in Australia. We?re backed by the best VCs in Australia and around the globe including EVP, Shearwater Capital, Saniel Ventures and The LegalTech Fund as well as angels from the best law firms in Australia and globally.

Key Responsibilities

1. Event Management
? Plan and execute in-house events, webinars, and podcasts.
? Oversee the company's participation in third-party and co-marketing events (both in-person and virtual).
? Coordinate creative and logistical aspects, ensuring smooth event execution.
? Collaborate cross-functionally with Sales and Business Development on event-related opportunities.

2. CRM & Email Marketing
? Role model CRM hygiene and best practices by tracking, logging, and centralizing data to attribute campaign performance.
? Manage contact lists and segment audiences for targeted campaigns.
? Create and send emails and newsletters, analyzing performance metrics to optimize future campaigns.

3. Social Media & Content Management
? Develop engaging content and copy for organic and paid LinkedIn campaigns.
? Build and execute a content calendar, ensuring consistency and relevance.
? Foster and grow an online community to enhance brand perception and awareness.
? Monitor and optimize social media performance to meet GTM objectives.

4. Data Analysis & Optimization
? Measure the effectiveness of campaigns, events, and social strategies.
? Provide insights and recommendations to improve outcomes and achieve KPIs.

Required Skills & Experience

We?re looking for a well-rounded marketing professional with the following traits:
? Detail-Oriented Project Manager: You?re methodical, organized, and able to manage multiple priorities effectively.
? Critical Thinker & Problem-Solver: You approach challenges with creativity and data-driven solutions.
? Strong Collaborator: You thrive in cross-functional environments and enjoy working with people.
? Exceptional Writing Skills: You excel at crafting clear, engaging, and persuasive content.
? Creative & Articulate: You have an eye for design and know how to make content appealing and resonating.
? Tech-Savvy: Experience with CRM tools, email marketing platforms, and social media analytics is a plus.
? Legal Domain Experience: Experience working with the legal industry is a bonus!

Logistics
? Hours: Full-time; EST time zone preferred, PST possible.
? Start Date: March 1, 2025.
? Contract Terms: Initial 10-12-month contract (March - December), with the possibility of extension based on performance and culture fit.
? Salary Range: Competitive and based on experience.

What We Offer:
? Remote-first culture with the ability to work at a co-working space if desired
? Team offsites.
? A work-life balance you won?t find elsewhere
? Ability to participate in our Employee Stock Option Plan