Product Marketing Director

About the position:

The Product Marketing Director, Data Protection drives the overall product marketing strategy and execution for Netskope?s data protection solution area. This role will work closely with stakeholders across product management, business development, field, channels, and marketing to identify, implement, and execute the go-to-market strategy for Netskope?s leading Netskope One platform. This includes identifying the market opportunity, developing differentiated marketing messaging and positioning content, and programs, and enabling our sales and channel partners.

This is a strategic role that will have responsibility for working with leadership to develop clear plans and goals and work across the organization to drive business results.

Responsibilities: ? Promote a new approach to data security, compliance, and privacy in the cloud, and evangelize the operationalization of cloud data protection through the Netskope One platform. ? Design, enablement, execution... and measurement of product marketing and go to market (GTM) plans. ? Working closely with the product, competitive, and field teams, create messaging and content that provides compelling, differentiated value propositions, and increase awareness and engagement. ? Develop marketing/campaign plans, working closely with demand generation and digital teams to create an industry-leading customer experience and customer journey, identify and drive key programs and plans that result in greater market reach, pipeline generation and customer acquisition. ? Identify metrics and drive regular communication on progress for the product marketing and marketing organization. ? Identify the tools or capabilities needed to increase sales and channel impact and performance. ? Jointly own the AR engagement for strong business outcomes. ? Be a subject matter expert and a go-to resource for data protection across the Netskope One platform, including the underlying DLP, DSPM, and CASB solutions in interactions with customers, analysts and press.

Requirements: ? 10+ years of Product Marketing experience with experience in SaaS and data security. ? Experience in DLP, DSPM, data protection, and compliance are a big plus. ? Ability to effectively engage with and influence cross-functional teams at the strategic and technical levels. ? Excellent verbal and written communications and presentation skills. ? Strong relationship building and negotiating skills. ? ?Get-it-done-right? attitude with the ability to prioritize multiple requirements while remaining agile to market changes.

Education and Travel:
? Bachelor of Arts or Science Degree or equivalent experience is preferred
? MBA preferred
? Demonstrated ability to have completed multiple, extremely complex technical projects ? samples of this work are desired
? Travel: 25% +/-

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